About this video
What if tennis followed a different set of rules? Introducing “The Yellow Dot—a surrealistic interpretation of tennis culture”, shaped through playful humor, minimalist design, tactile surfaces, engaging sound, and precisely crafted motion. A collaborative experiment inspired by one of the world’s most iconic sports. Welcome to the game.
About RICCI - DESIGN IN MOTION®
Credits
Project by Ricci – Design in Motion® Concept & Direction Gabriele Ricci Design & Animation Francesco Marchioro - Vfx & Simulations Mirko Lanzetta - Vfx & Simulations Gabriele Ricci - Design & Animation Music & Sound Design Echoic Audio Tom Gilbert - Composer & Sound designer Will Golledge - Composer & Sound designer Owen Hemming-Brown - Composer & Sound designer Production Jack Alexandre - Producer Sion Williams - Producer