About this video
A visual journey through the heart of the Tia Maria City District, where the brand’s essence is created and brought to life. The project tells the story of Tia Maria’s quality and authenticity through an urban, contemporary aesthetic with rich textures, neon lights, and details that evoke craftsmanship and precision. We envisioned the city as an open-air workshop: every alley, every sign, every surface becomes part of the creative process, symbolizing the care and certification that make Tia Maria a truly vegan coffee liqueur, with no compromise. Created in mixed media, the film blends illustration, animation, and cinematic rhythm into a continuous visual flow inspired by jazz, warm, nocturnal, and full of pulse. A composition of light, sound, and motion that celebrates urban culture and the beauty of modern craftsmanship
About Ocular Lab
Credits
Agency: The Blink Fish Creative Direction: Alessandro Brunetti Design & Motion: Luca Manuli Sound Design: Davide Foti Project Manager: Sara Cavazzini A project by Ocular Lab